Factors Behind the Increased Yield of Six Thai Fruits in 2025: Market Linkages and Value Enhancement

Highlight Yield Figures for 2025

  • Durian : 1.68 million tons (+30%)
  • Lychee : Yield surged by 161%, the highest in a decade
  • Mangosteen : Yield per rai increased by 35%
  • Rambutan : Yield per rai increased by 13.5%
  • Longkong : Yield per rai increased by 11%
  • Longan : Yield reached 1.57 million tons (+10.8%)


Four Key Factors Driving the Surge in Production :

1. Favorable Weather :

    • Consistent rainfall and a prolonged cool season promote full flowering
    • Recovery from erratic 2024 weather


2. Farmer Adaptation :

    • Replacement of traditional economic crops (rubber/palm) with high-value fruit trees
    • Use of flower stimulants and modern orchard care techniques


3. Government Policy Support :

    • Fruit Board manages the full cycle from production to export
    • Promotion of GAP/GI standards to boost product value


4. Technology-Driven :

    • Big Data used for accurate yield forecasting
    • Digital systems connect markets and reduce oversupply


Strategies for Market Linkage and Value Addition :

  • Export Markets: Expanding premium fruit exports to China, ASEAN, and Europe
  • Value-Added Processing: Freezing, drying, and extract production
  • Branding: GI certification highlights geographic uniqueness (e.g., Nonthaburi durian, Nakhon Si Thammarat mangosteen)
  • Advanced Logistics: Fast transport networks to preserve product quality


Source : Office of Agricultural Economics

Link : https://oae.go.th/


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