The Trade Policy and Strategy Office (TPSO), Ministry of Commerce, reveals the results of the analysis of five Thai products that are ranked as the world's export champions from the Global Demand Dashboard on the website คิดค้า.com, considering the Thai products that have the number 1 import share in the world market in 2022. It was found that condoms and canned tuna are world-champion Thai products, and the global market share has increased over the previous year. Durian, cassava, and canned pineapple are also world-class Thai product groups. Although they are ranked No. 1 in the world, competitors have begun to take market share from Thailand, so entrepreneurs should adjust product strategies and expand new potential markets to hold on to the championship.

     In 2022, Thailand exported 272.26 million US dollars’ worth of condoms, and the main export markets were China, the United States, and Vietnam. In terms of imports around the world, Thailand occupies the number 1 spot for market share, accounting for 44% of the total global import value, having an increase of 0.3% from the previous year, followed by China with a share of 12.8% and Malaysia with 10.8%. As for canned tuna, Thailand exported 2,284.21 million US dollars. The main export markets were the United States, Japan, and Australia. Thailand occupies the number 1 share of 24.8% of total global import value. This is an increase of 0.2% from the previous year, followed by Ecuador’s 15.2% and Spain’s 9.5%.

Source: คิดค้า.com

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